News

Analyst moots PS3 price cut in late summer

299 USD move on the cards?

MAY
15
2009

Speaking to Gamasutra, Lazard Capital analyst Colin Sebastian has said that the PS3 could get 100 USD knocked off it's price tag as soon as late summer.

Sebastian says that a price tag of 299 USD would go down very well, while a more slight reduction "would likely be perceived negatively by the market."

"In addition to a 100 USD price reduction, which would put the PS3 in easier reach of a mass market audience, we note that Sony has a healthy lineup of upcoming first-party video games planned over the next year, including inFAMOUS, God of War III, Heavy Rain, Uncharted 2 and Gran Turismo 5," the analyst continued.

"For Sony PlayStation, we believe the next 12 months are critical to regain market share, particularly with Nintendo losing some momentum near-term, and with Microsoft likely introducing a new gesture-based user interface."

What do you think, readers?

By Luke Guttridge

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